Last week, our site moved!! Actually that is partially true, this location: www.catavino.net/services will no longer post interesting insight and questions. Instead, we are moving to a new location: www.wineconversation.co.uk. To find out why, you might want to read this post. So while we’ll continue doing we what we’ve always done, today begins a new …
Catavino Internet Marketing
We are founders of the European Wine Bloggers Conference and have spent the last 6 years running Catavino.net. Today we teach wineries how to get online so that they can sell more wine.
Winery Video Done Right – Cortes de Cima
While Cortes de Cima was a client of ours a few years back, we are proud to say that they have blossomed over the years to become leaders of wine online. The following video only reinforces this point. This is how winery videos should work. Tell a story, and tell it honestly. Melons started their …
Want to Sell More High End Cavas? Start Working Together!
In January, we were guests on an American press trip to visit a Cava producer located in the heart of Cava Country. Of the journalists who joined us, many had visited Spain previously, though very few had visited the regions dedicated to cava production. They did, however, boast of thoroughly enjoying Cava, but conceded that …
Suggested Resolutions for Wineries for 2011
After a very long, restful holiday slumber, wineries have woken up with an urgency to contact us. And in lieu of their eager desire to connect with the online social world, I’d like to offer a few suggestions on how to get 2011 off to a great start. Facebook and Twitter – Are you not …
Excited to be speaking here in March!
Hope to see some of you there.
1st Annual International #Grenache Day – Watch it live everywhere!
This Just in: News Widget If you are a doubter, or skeptic, of social media, take a few minutes to look around the web at the word Grenache. Today, when you follow twitter, facebook, or even Google, you will readily see what a few fanatics of one grape can do. For a fun glance at …
For Hire: Name Your Price
The EU economy is seriously in trouble. I know, shocking isn’t it?! In the Spanish and Portuguese wine sector, wineries are closing their doors and banks are sitting on properties t. It’s a mess. And sadly, this is not going to get any better any time soon, but there are wineries out there who are …
Assertiveness versus Passivity: How a Winery Can Make Their Brand Unforgettable
During a recent skype chat, a friend and co-wine-blogger asked me, “If you had your druthers, what do you tell a winery who is preparing for a blogger meet-up or wine fair?” Astounded by the poignancy and relevancy of the question, I admitted that I needed time to think, and promptly changed my skype status …
August in Iberia: Innovative Ways to Catch the Tourist’s Attention
If you live in Europe, you know this. For those of you who do not live in these parts, just a quick list about living in Europe in August: Restaurants are not guaranteed to be open Stores of almost any type are guaranteed to have strange hours Offices are closed by 3pm Emails bounce Meetings are rarely made Wineries …
10 Tips to a Successful Press Trip for Wine Bloggers
I just had someone contact me on Skype to ask if I had any tips for them about how to arrange a successful “blogger press trip”. Boy do I! But rather than spend time chatting online and letting it fade into the ether, I figured let me share a few bullets here. If you need …