We won our first award! – February 3, 2010 Lazy Sunday: Seth Godin On Your Packaging – February 14, 2010 Barter For Content; A New Trend? – February 15, 2010
2010 February
Crowdsourcing for Wineries
Crowd sourcing as defined by Wikipedia: Crowdsourcing is a neologistic compound of Crowd and Outsourcing for the act of taking tasks traditionally performed by an employee or contractor, and outsourcing them to a group of people or community, through an “open call” to a large group of people (a crowd) asking for contributions. (read more…) …
Social Media Speed Dating – SITTasting London
Are you in London? Do you have a question about social media and wine? Maybe your website needs an upgrade and you don’t know where to start; or someone is pushing you to get on Twitter or Facebook, but you don’t know what to do? Next week, I’ll be at the excellent SITT Wine Tasting …
Links from around the web for the week of February 14, 2010
Stop Worrying, Be Networked – February 10, 2010 Sarah Ahmed's 50 Great Portuguese Wines – February 11, 2010 TYRCTWW RAQ for January 18 (Recently Asked Questions) – January 18, 2010 Feeling like a rock star! – January 31, 2010 A winery needs a web site! – February 1, 2010 Most Winery Web Sites Suck – …
Don't build a house in the woods without remembering a road to get there!
Links are what make the internet a web. Simple idea, really quite nice cause it’s so visual in it’s simplicity. Every link is a connection. Everylink is also a structural element. Contrary to popular belief, links to you and links that you make to others both help your website to be found and to make …
Why the Wine Rags will Fail
Simple and straightforward, they are too busy trying to circle the horses and protect their asse(t)s and not wiling to accept the new reality of the WEB. Recently, a friend heard through the grapevine that Decanter doesn’t generally cover topics concerning the wine blog world. Apparently, it is reticent to post stories about what is …
Your website is Invisible to Over 42 Million People, and Growing!
I have ranted about Flash enough so this won’t be a simple flash rant. On the contrary, this post is an “I told you so”. Steve Jobs hates flash too, and HTML 5 is right around the corner. So what does this mean? Probably gobblygook if your not a “techie”. But just to remind you, …
What 1% increase in spending will sell you more wine?
Depends. The answer is not by increasing the quality of your wine. With the one exception of moving from a Parker rating of 89 to 90, there is very little chance that you can find any benefit to a 1% increase in wine quality leading to a measured increase in wine sales. Yet wineries everyday …
Is Social Media for "Serious Wineries"? Dom Perignon Thinks So
I often get wineries, and wine professionals, telling me that they don’t have time for blogging, twitter, facebook or otherwise. These are fine and all, but their “very prestigious” winery can’t delve into these “triffles”. So let me make this crystal clear, your customers want these things, and no matter how prestigious you are, you …
Links from around the web for the week of February 7, 2010
Does a winery still need a web site? – January 29, 2010 Best of Portugal: See, Eat, Do- Ten Ideas – January 31, 2010 – Great post about all I love in Portugal Gary Vaynerchuk on Consumer Expectations – January 22, 2010