“Experience is something you don’t get until just after you need it. -Steven Wright”
Never a truer statement spoken. Winemakers live by this motto, as they craft their blends, each year learning from the previous year’s mistakes. Sadly, however, the lack of experience often stops people from trying new things, afraid that the experience they need won’t come until well after the fact.
The irony is that we cannot live without the experiences of others. Through their experiences, we have a resource to dip into when it’s our turn to act.
Today lot’s of wineries are waiting to see if social media works. The wait is over. Social media does work. End of story.
Go out and look at the experience of others, and then join the conversation with the rest of us, using our experience as you see fit.
Examples of Wineries selling wine because of this thing we call the internet: