Coming out of the Pre-Conference seminars that Ryan spoke at on the Monday before the London International Wine Fair, Gabriella snagged a short interview with Jancis Robinson where she grabbed this small bit of advice for producers! Hey, we didn’t say it this time, Jancis did! Jancis Robinson on Twitter and Websites from ryan and …
marketing
Collaboration NOT Competition
When you work as a team, you can sell more wine. No wait, you WILL sell more wine! Over the past 5 years, we’ve realized that one of the major barriers facing wineries in Iberia is pride and jealousy, fearing that their neighbors will steal their “rightful” business. Unfortunately, the truth couldn’t be opposite. The …
Naked Wines – Consumers Win(e)
If you don’t know Naked wines, please stop here and look at their website. Their story is simple. They saw an opportunity, and instead of trying to replicate an old model in a new space, they started from scratch and built a new model to deal with an old problem. They sell wine online, and …
Final Day of London International Wine Fair: We Smell Success!!
If you look carefully, you’ll notice our eyes glazing over, bodies limp and lips dry and sore from speaking. 3 days, meetings day and night, and loads of fabulous seminars and workshops has led to an amazingly successful event. We’d like to thank all of our sponsors for helping make this event the amazing achievement …
Wine MBA Conference: Catavino Marketing Talks about Social Media and Wine
At the 2010 London Wine Fair next week, we’re going to be busy!! First, “The Access Zone”, followed by several other talks about wine online, which will include Ryan taking part in a panel online about Social Media and Wine. See below for more details. Wine MBA conference, South Gallery Room 23. BEM (Bordeaux Management …
Why the 2010 London International Wine Fair Supports Social Media
As many of you are aware, Catavino Marketing will be at the London International Wine Fair with our very first stand called, the Access Zone. This 60 meter stand will host a series of talks, tastings, workshops and seminars focused exclusively on social media and blogging. However, this entire stand could not have happened without the …
Short Interview at The IJF10 – International Journalism Festival in Perugia, Italy
Interview with Ryan Opaz #ijf10 from media140 on Vimeo.
BOOK TODAY: Winning Wine Export Sales-Understanding the UK market and making the most of on-line media at LIWF
Catavino Marketing will be participating in a half day conference at the London International Wine Fair that will be a practical forum. It will ensure that delegates are provided with usable advice and ideas that can put into practice not only at the Fair but as they develop a presence in the UK market. The …
How's the Weather? : Ways to Chat about your Vineyard's Climate Successfully
As a child, I distinctly remember our disheveled and consistently irritated neighbor, Mr. Oberman, gas on about the weather to no end. Strategically intercepted when trying to sneak my dirt bike past his house, I sat through long diatribes covering the intricate differences between dangerous and tame fronts, the varying sizes and textures of hail, …
The Real Business Behind Wine Fairs: Behind the Scenes at Alimentaria
I had never been to one of these monster food-and-wine fairs before, so when Gabriella and Ryan invited me to join their team at Alimentaria 2010, I jumped at the chance. Others are writing about the sexy stuff: the wonderful wine tastings with the head sommelier at El Bulli; our fine meal at Cinc Sentits; …