Catavino

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euros

The EU economy is seriously in trouble. I know, shocking isn’t it?! In the Spanish and Portuguese wine sector, wineries are closing their doors and banks are sitting on properties t. It’s a mess. And sadly, this is not going to get any better any time soon, but there are wineries out there who are …

10 Tips to a Successful Press Trip for Wine Bloggers

I just had someone contact me on Skype to ask if I had any tips for them about how to arrange a successful “blogger press trip”. Boy do I! But rather than spend time chatting online and letting it fade into the ether, I figured let me share a few bullets here. If you need …

Media 140 Speech – Perugia, Italy – The Future of Wine Journalism

I respect anyone who can simultaneously translate anything. As most people know, my Spanish is less then stellar, and the fact that there are people who can simultaneously translate what they hear in one ear into a completely different language deserves a ton of credit. However, this format does very little when translating a speech …

Social Media is Changing the Wine World! – 2010 #LIWF #Accesszone Wrap up

LIWF and The AccessZone Wrap Video from Ryan and Gabriella Opaz on Vimeo. A look at what happened during the 18,19,20 of May in London at the #Accesszone, and why social media is changing wine as we know it! Catavino.net walks you through what happened and how! Special Thanks to The London International Wine Fair …

Collaboration NOT Competition

When you work as a team, you can sell more wine. No wait, you WILL sell more wine! Over the past 5 years, we’ve realized that one of the major barriers facing wineries in Iberia is pride and jealousy, fearing that their neighbors will steal their “rightful” business. Unfortunately, the truth couldn’t be opposite. The …

Final Day of London International Wine Fair: We Smell Success!!

If you look carefully, you’ll notice our eyes glazing over, bodies limp and lips dry and sore from speaking. 3 days, meetings day and night, and loads of fabulous seminars and workshops has led to an amazingly successful event. We’d like to thank all of our sponsors for helping make this event the amazing achievement …

Schedule of "The Access Zone" at the 2010 London International Wine Fair

Seminar Schedule (stand D60) Tuesday, May 18th, 2010 10:00 Social Media 101 for Wineries This entry level workshop will teach you how to get online quickly and effectively so that you can take control of your brand today! 11:00 Winery Collaboration with Quevedo and O-Vineyards Oscar Quevedo from the Douro and Ryan O’Connell from the …

BOOK TODAY: Winning Wine Export Sales-Understanding the UK market and making the most of on-line media at LIWF

Catavino Marketing will be participating in a half day conference at the London International Wine Fair that will be a practical forum. It will ensure that delegates are provided with usable advice and ideas that can put into practice not only at the Fair but as they develop a presence in the UK market. The …

LIWF 2010: "The Access Zone" a Place to Talk about Wine Online – Call for Papers!!

This is exciting, I mean really exciting!! Catavino is proud to announce that this year, we’ll be at the London International Wine Fair with a 60m stand. Called “The Access Zone”, it will be a blend of a press area for social media in combination with live events. Containing WIFI, power points, and a dedicated …

The Real Business Behind Wine Fairs: Behind the Scenes at Alimentaria

I had never been to one of these monster food-and-wine fairs before, so when Gabriella and Ryan invited me to join their team at Alimentaria 2010, I jumped at the chance. Others are writing about the sexy stuff: the wonderful wine tastings with the head sommelier at El Bulli; our fine meal at Cinc Sentits; …