I really love Catavino – it’s such an informative and innovative source of information on Spanish & Portuguese wines. The food of the region is key, but it’s just as vital to know about the great wines available too. This is the place to find out!
Jose Pizzaro http://www.josepizarro.com

Tag Archives: internet

Top 5 Reasons Spain and Portugal Can Succeed at Social Media

After my last post on Iberia’s state of success using social media, I received several supporting emails and a few others who felt as if I was a bit tough on Spain. My intent was to write a post that motivated both countries to prove me wrong in my assessment that they are falling behind the times. Social Media, the Internet and technology are the future, and in some places, the present when marketing wine online. There are two options for wineries: admit its existence and discuss ways to approach the internet, or bury your head back in the sand and ignore it while your neighbors charge ahead. So today, I want to tell you, the consumer, and any producers […]

Top 5 Wine Tourism Tips Iberia Can Learn from American Wine Producers

Last week, we had spent the better part of a 6 days touring wineries on both the west and east coast of the United States. And during this time, we had a very unique opportunity to see how Americans create and manage wine tourism programs in order to promote not only their own wines, but the wines of the entire region. As many of you know, although we adore the wines of both Spain and Portugal, we feel that effective wine tourism is one of the greatest areas lacking in Iberia. From wineries that won’t pick up the phone or return an emails to small, family run wineries who close their door to visitors, making it close to impossible for […]